I grew up immersed in social media, unknowingly absorbing digital marketing. What started as a casual Instagram post (My first post? A heavily edited photo of my half-drunk Tropical Smoothie strategically placed for its moment on my parents' marble countertop) turned into an understanding of engagement, trends, and branding—skills that now shape my marketing approach.
But digital fluency alone isn’t enough. The Blue Ocean recognizes this, and our team is well positioned to capitalize on our strengths.
The Blue Ocean: Merging Strategy and Innovation
The Blue Ocean was founded to influence audiences, commercialize products, protect ideas, and deliver solutions. As a "digital native" whose academic training and career has focused on social media marketing, my expertise brings skills and ideas to our clients that need to amplify their message. These cutting-edge social marketing strategies drive real results. Adding a specific emphasis on this social media component to The Blue Ocean's already successful and mature marketing strategy only strengthens our overall deliverable to the client.
Why Businesses Can’t Ignore Social Media
Too many companies overlook social media, seeing it as an afterthought:
❌ “I don’t have time/budget for that.”
❌ “It’s not that important.”
❌ “I’ll let the intern handle it.”
In reality, ignoring social media means missing massive opportunities. In just 10 months at a startup, I grew their Instagram by 1,500 followers, boosted LinkedIn engagement by thousands, and increased website traffic—all through smart digital strategy. Social media isn’t just about trends; it’s a powerful, cost-effective marketing tool that builds brand loyalty, engages customers, and fuels business growth.
The "Gen X + Gen Z" Advantage
Gen Z lives and breathes digital content, mastering the art of engagement. Gen X, on the other hand, has the experience to understand long-term strategy, financial sustainability, and brand positioning. Alone, these strengths are valuable—together, they’re unstoppable.
We don't just generate buzz. We monitor the analytic data of our digital engagements to determine the reach and effectiveness of each campaign.
We're bridging the gap between viral content and business growth, ensuring companies don’t just gain attention but use it to their strategic business advantage.
Let’s Build Something Powerful
The digital world moves fast—businesses that fail to adapt will be left behind. If you’re ready to strengthen your online presence and create a marketing strategy that lasts, The Blue Ocean is here to help. Let’s make sure your business gets noticed—and stays relevant.