History
Founded in 2001 in the coastal town of Mattapoisett, Massachusetts, The Blue Ocean began as a part-time endeavor driven by a passion for helping businesses navigate complex challenges. Over the years, we've partnered with numerous clients, building a strong track record of delivering creative digital solutions. With the increasing demand for our expertise and a desire to offer a broader range of services, The Blue Ocean transitioned to a full-time focus in 2024. This evolution allows us to dedicate our full attention and expanded team to helping businesses innovate, grow, and succeed. From our roots in South Coast Massachusetts, we now serve clients locally and globally.
Capabilities
The Blue Ocean offers a comprehensive suite of services designed to address the diverse needs of modern businesses:
- Digital Marketing: We develop and execute effective digital marketing strategies, including SEO, social media marketing, content creation, and email marketing, to help you reach your target audience and drive growth.
- Web Design & Development: We create visually appealing, user-friendly, and technically sound websites that serve as powerful tools for your business.
- Product Innovation: We guide you through the entire product development lifecycle, from initial concept refinement and prototyping to scaling for efficient manufacturing.
- Intellectual Property Strategy: We provide expert guidance on protecting your valuable ideas through patent searches, trademark registration, and strategic IP management.
- Operational Consulting: We offer strategic and tactical support to improve your business processes, enhance efficiency, and drive overall organizational success.
The Blue Ocean Team

Ed Hebert
Founder & PrincipalEd Hebert founded The Blue Ocean in 2001, bringing over two decades of experience in product development, digital technology, and intellectual property strategy to the firm. He is a seasoned innovator with more than 150 US patents to his name. Ed holds a Master's in Information Technology & Digital Media from Harvard University and a Bachelor's in Computer Science from Boston University. He has a proven track record of leading successful projects and developing groundbreaking products, including the iconic Titleist Pro V1 golf ball. His deep understanding of technical and creative challenges allows him to provide strategic guidance and innovative solutions to businesses across various industries. Ed is passionate about helping clients transform their ideas into tangible results and achieve sustainable growth.

Delaney Pothier
Marketing & Communications SpecialistDelaney Pothier is The Blue Ocean's Marketing & Communications Specialist. With a Bachelor's degree in Marketing from Salve Regina University, she brings a strong understanding of digital marketing strategies and a passion for helping businesses connect effectively with their target audiences. Her experience in content creation, social media management, and client relations plays a key role in developing and executing marketing initiatives that enhance brand awareness, generate leads, and drive engagement for our clients. Delaney's dedication to staying current with the latest marketing trends ensures that The Blue Ocean and its clients leverage the most effective strategies for success.
An Ecosystem of Experts
The Blue Ocean has cultivated a strong network of trusted professionals to provide our clients with the most comprehensive and effective solutions. This ecosystem comprises seasoned experts in a variety of critical fields, including:
- Engineering and Materials Science
- Business Development and Sales Strategy
- Financial Modeling and Funding Strategies
- Software Development and Technology Solutions
- Legal Counsel specializing in Intellectual Property and Business Law
This strategic network allows us to seamlessly scale our team to meet the specific demands of each project, ensuring you have access to top-tier talent without the overhead costs associated with full-time hires. Whether you require specialized technical expertise, strategic financial guidance, or robust legal support, our ecosystem of experts is ready to contribute their knowledge and skills to your success. This flexible approach ensures cost-effective solutions tailored to your unique needs.